The Ideation Center team
We are an interdisciplinary team of futurists, innovation strategists, behavior change experts, economists, data scientists, experience designers, and storytellers.
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We partner with clients to turn bold visions into transformative legacies - pioneering the next wave of innovation through foresight, life-centered design, and experimentation.
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Dima Sayess
Partner, Strategy& Middle East
Dima joined the firm in 2020 to lead the Ideation Center in its mission to advance the interests of the Middle East region through research, design-thinking labs, capability-building programs, and participatory platforms. Her past experience includes time spent as a member of the Strategy& government and public sector practice between 2008 and 2014, where she managed and contributed to numerous projects focused on socioeconomic and human capital reforms.
Meet Dima
 

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