Financial services

As financial services companies in the Middle East continue to transform and innovate, we help clients with strategies for the future — developing distinct capabilities and building in execution at every step.

Key trends

  • The financial services sector plays an important role in promoting national and socioeconomic development. A country’s well-functioning financial services sector is a critical enabler of development and growth.
  • The Middle East market is moving toward a consolidation of the fragmented financial services sector that has dozens of players across banking and insurance. Consolidation is a way to build a better and stronger sector that can provide the needed impact at a national level.
  • New technologies are enabling financial institutions to rapidly deliver new services and operating models, and to adopt new ways of working to modernize the sector. This wave of digitization and innovation allows financial institutions in the Middle East region to continue to stay relevant globally and meet new customer needs, important activities for national development.
  • The growth of the GCC Islamic banking sector is fueled by the increasing demand for shariah-compliant financial products across the region. Islamic banks are bringing their products and services into the digital age to satisfy the needs of the evolving demographic landscape.
Key trends

How we can help you

Business strategy

By focusing on a company’s greatest strengths, thinking big, and making tough choices, we help clients surpass the competition. Service offerings include:

  • Corporate and portfolio strategy
  • Business strategy (retail, corporate and investment banking, asset and wealth management, and insurance)
  • Innovation strategy and new ways-of-working
  • M&A value creation and synergy identification
  • Strategic planning

Customer strategy

By leveraging the right mix of business, experience, and technology, we help clients exceed their customers’ expectations at every interaction and achieve lasting, profitable growth. Service offerings include:

  • Customer analysis and segmentation
  • Distribution channel strategy and sales force effectiveness
  • Product development and pricing
  • Marketing and brand effectiveness

Operations and technology

In today’s digital world, technology touches everything and is disrupting how business gets done. The right set of differentiated operations capabilities can help you turn complexity into competitive advantage. We help financial services organizations transform rapidly and effectively. Service offerings include:

  • Operating model design
  • Operating efficiency improvement
  • Digital strategy and transformation
  • Fit for Growth* assessment
* Fit for Growth is a registered service mark of PwC Strategy& LLC in the United States.

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Contact us

Per-Ola Karlsson

Per-Ola Karlsson

Partner, Strategy& Middle East

Jorge Camarate

Jorge Camarate

Partner, Strategy& Middle East

Aurelien Vincent

Aurelien Vincent

Partner, Strategy& Middle East

Dr. Antoine Khadige

Dr. Antoine Khadige

Partner, Strategy& Middle East

Patxi Gil

Patxi Gil

Partner, Strategy& Middle East

Lutfi Zakhour

Lutfi Zakhour

Partner, Strategy& Middle East

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