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Origins of behavioral biases and how to
overcome them
Ilona Sediha
Narratives and storytelling manager
Ilona leads Narratives and Storytelling at the Ideation Center. With over 13
years of experience in global communications and growth roles across public and
private organizations, she brings applied expertise to support purpose-driven
programs and initiatives. Her focus areas at the Center are the drivers of
social change, viral narratives, and effective modes of communication.
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