What do Apple, Danaher, Natura, Haier, and IKEA have in common? They have succeeded by breaking the rules
In all too many businesses there is a significant and unnecessary gap between strategy and execution: a lack of connection between where the enterprise aims to go and what it can accomplish. In our new book, Strategy That Works: How Winning Companies Close the Strategy-to-Execution Gap, published by Harvard Business Review Press, we studied 14 iconic companies to learn what they do to close the strategy-to-execution gap – how they create value for customers, what few capabilities allow them to do so in a way that others cannot, and what products and services thrive in their unique capabilities system. What did we discover? Leaders of these companies excel at 5 unconventional acts — management practices that contradict conventional wisdom.