Information superiority: the why and how

At the 2013 International Defence Exhibition and Conference (IDEX) held in the UAE, Strategy& shared several thought leadership pieces related to ways in which Middle East nations can enhance their armed forces. This is one of five reports.

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Information superiority: the why and how
Contacts
“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.” Sun Tzu, The Art of War, 6th Century BC Why—From Sun Tzu to Clausewitz, and today’s commanders, the speed and quality of decision making has always been a key determinant of military success. However, with the recent rapid advances in technology, the move to joint and coalition operations, and the requirement to maximize scarce resources, this is even more valid today. The ability to gain and share timely and relevant information is critical in modern combat. Thus, the concept of “information superiority” has become central to military success. “The right information in the right form, delivered to the right people at the right time is what this is all about. It is a simple, but challenging goal.” Admiral Luciano Zappata, NATO Deputy Supreme Allied Commander Transformation How—To develop a battle-winning information superiority capability, organizations must start with an overarching strategy, which embodies the following strategic imperatives: • Information is a strategic asset. Organizations must value and manage information as a strategic asset, including making suitable investments that are prioritized in line with the enterprise strategy. • Information must be under centralized governance. A simple, centralized governance model establishes the right structure, policies, procedures, and controls to manage information at the enterprise level. • An information culture is critical. All personnel must understand the importance of information and manage it in an appropriate manner. Exhibit 1 Information Superiority Strategic Imperatives

London Hugo Trepant Partner +44-20-7583-5000 hugo.trepant @strategyand.uk.pwc.com Andrew Suddards Senior Manager +44-20-7583-5000 andrew.suddards @strategyand.uk.pwc.com Dubai Samer Bohsali Partner +971-4-390-0260 samer.bohsali @strategyand.ae.pwc.com

Information as a strategic asset

Centralised governance

This report was originally published by Booz & Company in 2013.
Source: Strategy&

Information culture

Cyber security

Integrated ICT capability

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