Toshiya Imai

Partner, PwC Japan

Toshiya Imai is a leading practitioner in telecom and technology strategies in North America, Europe and Asia for Strategy&, PwC's strategy consulting group. Based in Tokyo, he is a Partner with PwC Consulting LLC. He leads the Technology, Telecommunications, Media and entertainment practice in Tokyo.

He has built marketing strategies and helped develop products and launch new business for clients. Additionally, his over 25 years of experience include numerous projects to turn around portfolio companies of PE funds as well as to develop IT strategies, involving both Japanese and global companies in the financial services sector and public organizations such as Japanese government agencies.

Before joining Strategy&, Toshiya was a Partner and Co-Leader of the Telecom, Media & Technology Group in Japan at Bain & Company. Additionally, he was Vice President, Financial Service and Public Sector at SAP Japan, Vice President and Leader of the Communications, Media & Technology Practice in North Asia at Booz Allen Hamilton (Japan), and part of the Sales, Process Manufacturing Industry group at Fujitsu

Contact details



  • Business strategy


  • Technology
  • Telecommunications
  • Entertainment and media


  • Bachelor of Arts International Economics Keio University
  • Master of Management Northwestern University - Kellog School of Management