Automotive

The modern automotive industry is notoriously high stakes and competitive- traits that were amplified during the recent era of historic industry restructuring. Though many companies emerged from this turbulent period leaner, more efficient, and attuned to the realities of demand, much work remains to shore up key weaknesses. Amidst this backdrop, automotive companies continue to pour billions into developing products, building new factories, and researching new technologies - all for increasingly uncertain returns. These returns are even more unpredictable in the current global market with new entrants, new powertrain technologies, and fluctuations in oil prices. Vehicle Manufacturers (VMs) and suppliers can no longer rely on domestic demand, political backstops, or mature markets to deliver the required returns on investments.

As a leading management consultant to the global automotive industry, PwC’s Strategy& has extensive experience helping senior executives at VMs and suppliers in North America, Europe, Asia, and Latin America navigate these turbulent times and address the critical strategic, operational, and systems issues required to leverage their capabilities and succeed in this rapidly evolving marketplace.

Please click on the link below to learn more about the forces we see coming together to shape the automotive industry in the coming years and questions VMs and Suppliers should be considering.

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Fast and Furious
OEMs, suppliers, and dealers will see their share of industry profits cut to just half, from a current 85% share, by 2030 as the digital auto revolution creates intense competition and squeezes margins. Chief executives will have to make tough choices between becoming “thin specialists” or going broad in the mobility market.
2017 Automotive Industry Trends
The current wave of innovation is profoundly altering cars and making them more expensive to manufacture. Three actions could provide relief for OEMs and suppliers.

Our thought leadership

The Demands on Auto Suppliers
As they adapt to the shifting geography of sales and technological disruption, the companies that provide auto parts, components, and systems must re-evaluate their product portfolios. 
The Race to Dominate Robotaxi Rides
When it comes to the autonomous ride-hailing battle, no single player has all the capabilities necessary to succeed.
The Auto Industry’s Real Challenge
While automakers pour millions into winning the autonomous vehicle race, they run the risk of ignoring the more imminent threats that could sink them before the technology becomes pervasive.
The truck industry in 2020
This analysis of the global commercial vehicle (truck) market shows rapid growth from Chinese and Indian truck makers selling to cost-conscious high-growth emerging markets.
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The obstacles to adoption are significant, but driverless technology now in development could transform long-haul trucking.

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How we help our clients

Strategy& has extensive experience working with global automotive vehicle manufacturers, suppliers, dealer groups, and finance companies to identify and build the essential capabilities they need to outperform.
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Client examples

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