Karen Pu
Senior Associate

Senior Associate

Joined in 2005 as Consultant, Returned post-MBA as Associate in 2011.

B.S. in MBA, Kellogg School of Management, Northwestern University,
Master of Management Science, Shanghai Jiaotong University,
Bachelor of Economics, Shanghai Jiaotong University.

Area of focus:
Function: Strategy, organization and efficiency improvement.

Favorite project:
My favorite project was to help a world leading cruise company improve their performance in China market. In that project, I had a fantastic experience to travel from Shanghai to Northern Asia in the sea for five days. Based on the first - hand customer's feedback from this travel, we identified key improvement areas for this cruise, which successfully helped the client improve its sales in China.

Why Strategy&:
What I enjoy most about the firm is that Strategy& cares much about people's career development and provides consultants with vast opportunities to work outside and understand other cultures and countries. For example, I have once worked in Japan to help a client improve their operational efficiency.

Beyond Strategy&:
My hobbies are traveling and reading.


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