Front-end innovation's impact on the bottom line
Published: October 30, 2012 with Barry Jaruzelski

Strategy& Senior Partner Barry Jaruzelski explains how good front-end innovation contributes to better corporate financial performance. This finding comes from Strategy&'s 8th annual Global Innovation 1000 Study, which focuses on the "fuzzy front end" of the innovation process -- the tools, mechanisms and networks companies use to generate ideas and effectively convert them into commercialization projects.

Note: This video was originally published by Booz & Company.

visit the Global Innovation 1000 microsite >


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