“Best-Selling Books: #3 - Always On”
The July 25 issue of the Wall Street Journal’s weekly “Book Index” ranked Always On: Advertising, Marketing and Media in an Era of Consumer Control by Booz & Company Partner Christopher Vollmer (North America) the number three best-selling business book for the week. The accompanying WSJ.com article highlighted Vollmer’s book as a new addition to the list. Other books on this week’s list included such well-known titles as Jim Collins’ Good to Great (#4) and Malcolm Gladwell’s The Tipping Point (#13).