Books

Published: 2017

Very few organizations manage their costs for sustainable success. They spend their money on the wrong things or they cut the wrong things for the wrong reasons, ultimately leaving them weaker and unfit to compete. Instead, organizations need to think about their costs strategically, as investments that will fuel their growth, so they put their money where their strategy is. Fit for Growth is a guide for senior executives and middle managers on how to align their company's costs and organization with their strategy so they can grow, create value, and sustainably outperform competitors.

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Fit for Growth

Published: 2016

Winning companies don’t follow conventional wisdom. They apply five acts of unconventional leadership that allow them to close the strategy-to-execution gap. In Strategy That Works, authors Paul Leinwand and Cesare Mainardi reveal the five practices used by today’s winning companies. Packed with tools executives can use for building these practices into their organization, Strategy That Works is a powerful guide to connecting where enterprises aim to go and what they can accomplish.

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Strategy That Works

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Every enterprise has an informal as well as a formal organization. The formal is the side with which business people are usually most familiar. The informal is generally less familiar. It consists...
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Harmony and alignment are not always the best way to get the most out of organizations. Contrary to conventional management wisdom, leaders can unleash creativity, innovation and the...
Each year, billions of dollars are spent on marketing endeavors. Unfortunately, the vast majority of the money disappears into thin air, and marketing executives are left wondering if any of it...