2013 Culture & Change Management Survey

2013 Culture and Change Management Survey

Culture is critically important to business success around the world. That was the response from an overwhelming 84 percent of the more than 2,200 participants in our 2013 Culture and Change Management Survey. The survey, conducted by the Katzenbach Center at Strategy&, was undertaken to better understand global perceptions of culture, its impact on change, and the main barriers to successful, sustainable transformation.

In addition to culture’s critical role in the overall success of an organization, survey responses suggest strong correlations between the success of change programs and whether culture was leveraged in the change process. Our findings point to using a holistic, culture-oriented approach to change for the best results.

Despite its critical role, however, there is a disparity between the way culture is seen by companies and the way it is treated. Less than half of participants report that their companies effectively manage culture, and more than half say a major culture overhaul is needed. How can companies close this gap, and begin to effectively leverage the power of culture to achieve more sustainable transformations?

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Additional Insights

Infographic: Why Culture Matters and How It Makes Change Stick
This graphic from the 2013 Culture and Change Management Survey highlights key findings, global perceptions of culture, top barriers to sustainable change, and presents a comprehensive picture of the survey demographic.view more >
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2013 Culture and Change Management Survey Video
Watch this short video to learn what our survey findings mean for business leaders and discover which findings surprised our culture and change management experts the most.watch video >
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Key Publications

Culture and the Chief Executive
CEOs are stepping up to a new role, as leaders of their company’s thinking and behavior.read more on strategy+business >
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Life in the Matrix
As companies evolve away from traditional hierarchies, a major cultural shift is required.read more on strategy+business >
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Motivating Behavior Change: Boosting Performance by Mobilizing Pride Builders
Organizations should follow a rigorous approach to determine who the Pride Builders are, and then build on their insights and capabilities to influence behaviors.read more >
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Cultural Change That Sticks: Start With What’s Already Working
Drawing on recent research and real examples, the article’s authors present a new approach to cultural evolution that leverages what’s strongest in an organization’s existing culture, providing a practical road map for real, substantive evolution in employees’ ways of behaving by focusing on few critical shifts.read more >
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Eat Your Peas: A Recipe for Culture Change
The methods used by celebrity chef Jamie Oliver to promote health in a West Virginia city can also be used to raise organizational performance.read more on strategy+business >
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Media Resource

Global Press Release
Read our global press release for the 2013 Culture and Change Management Survey.read more >
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Culture’s Role in Enabling Organizational Change


Meet our experts

Rutger von Post
North America
DeAnne M. Aguirre
North America
James Thomas
Middle East
Ariel Fleichman
South America
more global organization, change & leadership experts >

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