Market forecasting for the Indian automotive consortium
The leading authoritative body on the Indian automotive industry wanted to develop short term and long term market forecasts for the passenger and commercial vehicle industry.
Strategy& developed scenario-based market projections for the Indian automotive market with actionable solutions for the auto manufacturers to improve the industry position in a tough economic environment. The projections were driven by underlying dynamics such as the fundamental shift in the demand and supply base of the automotive industry toward the east. The team also laid out specific imperatives to help the government and auto manufacturers increase the export base and establish India as a leading small car exporter in the world.