Strategy& Foresight

October 2014

Strategy& Foresight: Navigating complexity

Ever worry that the growing complexity of your business is compromising its bottom line? You're not alone. Companies in a wide range of industries are finding that growth can complicate operations in ways that squeeze profit margins.

In this our second quarterly issue of Strategy& Foresight, we've again culled some of our most insightful and provocative articles from the 100-plus pieces of thought leadership we publish each quarter to help you meet the challenges of a changing business landscape.

In "Winning with complexity," you'll see how new product innovations, new markets and expanding supply chains introduce complexity into your operations — and how you can manage that complexity to become what we call "ready for growth." Profitable growth.

"The New Supercompetitors" attacks complexity from another angle, showing how today's market leaders are focused less on short-term profits and more on creating long-term value by doing fewer things, but doing them very well.

Finally, take a deep dive into one of the most fascinating and rapidly evolving sectors of the media industry in "The rise of multichannel networks: Critical capabilities for the new digital video ecosystem." If you didn't know that digital media consumption surpassed TV viewing among U.S. consumers for the first time last year — what does that mean for your marketing and advertising strategy? — this is must-read material. All the more so if you are a media company.

As you navigate your own increasingly complex and changing business environment, we hope these articles spark ideas that help you make your company ready for growth.

Best regards,

Cesare Mainardi
CEO, Strategy&

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Managing costs as your company becomes larger and more complex is critical to squeezing maximum value from its revenue growth.
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As traditional forms of competitive advantage such as sheer size decrease in importance, your company can still create value by relentlessly focusing on its distinct and scalable capabilities.
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Multichannel networks present real challenges to established video-focused media companies — and a host of opportunities.