The Paley Center for Media IC 2009 panel: The state of advertising
Published: November 20, 2009 with Christopher Vollmer
Old advertising models are exploding and new ones are emerging. Where is the smart money going? Panel moderated by Christopher Vollmer, partner and leader, global media and entertainment, Strategy&.
Panelists: Richard Edelman, President & CEO, Edelman; Maria Luisa Francoli, CEO, MPG (Havas); Bob Greenberg, Chairman, CEO, & Chief Creative Officer, R/GA; and Dennis Woodside, VP, Americas Operations, Google.