Thanks to digitization, companies across industries are racing to migrate "analog" approaches to customers, products, services, and operating models to an always-on, real-time, and information rich marketplace. Some leaders are redesigning their capabilities and operating models to take full advantage of digital technologies to keep step with the "connected" consumer and attract talent. Others are creating qualitatively new business models — and tremendous value — around disruptive digital opportunities. In doing so, these companies secure not only continued relevance, but also superior returns.

read more
By the year 2020, an entire generation will have grown up in a primarily digital world. Their familiarity with technology, reliance on mobile communications, and desire to remain in contact with large networks of contacts will transform how we work and how we consume.
read more
Every company in every industry will be dramatically affected by the digitization megatrend, and it will be the responsibility of the top teams to lead the charge by developing the right strategy and building the right capabilities for their companies to win in the digitized environment.
The impact of digitization also affects the supply side — the collection of industries and companies, including the traditional IT service providers, the telecom companies, and the hardware, software, and Internet players that are creating the technologies for this brave new world.
Read more thought leadership from PwC’s Strategy& on the impact of digitization in a broad range of sectors, functions, and regions.

What's hot: Our latest publications on Digitization

Connect and optimize
The shift to the industrial Internet is rapidly gathering steam, yet most of the focus has been on making connected products and services for customers. Much less attention...
Catalyst or threat?
The state of financial services digitization in the European market and how financial services institutions should adapt to a new Payments Services Directive (PSD2) that...
Diagnosing Dislocation
Don’t assume the new entrant in your market is a disruption. Learn to recognize different types of threats and design the best strategic response.
Private equity and digitization
More than ever, private equity managers need special insights to find value in companies. Digitization is still a largely untapped area that offers extraordinary opportunities...
Digital Deals - A New Frontier
In Mergercast 56 J.Neely, a principal with PwC US and Joerg Krings, a partner with PwC Strategy& based in Munich, discuss the growing rationale for...
Beating the odds
IT departments should never embark on major projects until they are absolutely sure that each of the requirements needed to make sure projects reach their business and...
The right CDO for your company's future
As companies move to catch up with the digital future, they are taking a close look at what kind of executive they need to lead the way. But companies that are still...
Connecting the world
Prepared by Strategy& for Facebook in support of its Internet.org initiative, the ‘Connecting the world’ report identifies mechanisms that can accelerate...
Procurement 4.0
The concept of Procurement 4.0 has emerged as a reflection of the effects of Industry 4.0’s cutting-edge technologies and data management on strategic and...